Redefine healthcare in a career at 
Roche Pharma APAC   

At Roche APAC, we strive towards our vision of providing more patient benefits at less cost to society. We know we can’t do this without fundamentally changing how we work because so much is changing within the healthcare industry, with our customer engagements, and in our portfolio. As a result, we decided the time had come to build on our learnings and enhance the healthcare system's capacity to create a positive impact beyond individual patients. Thus, transforming our customer engagement model into the Primary Point of Contact (PPoC) model, shifting from being initiators to being catalysts, ensuring sustainability in the way we collaborate.

In APAC, key roles within our evolved customer engagement model are:

• Patient Journey Partners (PJPs) who work closely with patients and the stakeholders and organisations that directly impact the patient journey, enabling them to identify patient needs and ways that Roche can add value to improve patient outcomes.

• Healthcare System Partners (HSPs)  who collaborate closely with the stakeholders and organisations that indirectly impact how patients access healthcare and deliver solutions that add value and improve health system outcomes.